Happy Meat Free Mondays!
Did you know that an estimated 2000 people a week in the UK are converting to meat free diets, and vegan food sales have increased over a thousand fold in the last year?
Sales of vegetarian and vegan food have rocketed over recent years due to rising public awareness of benefits to personal health and the wider environment.
A huge surge in recent press coverage of the subject has also moved the issue up the agenda and it is now bang on trend, creating a massive marketing opportunity.
One acre of land can yield 11,000 kilos of potatoes but only 110 kilos of beef. Nearly a third of greenhouse gases come from eating meat and from raising cattle, more than cars, planes, and other forms of transport altogether, so learning to love veggies must be good for the planet as well as for us personally.
Transition Primrose Hill are working on a way to make eating vegetarian and vegan meals fun and easy, while giving our local restaurants a boost on quiet nights. The popular hashtag #MeatFreeMonday has inspired us to create our own initiative.
GET INVOLVED NOW:
Press Release / Media Kit:
Every Monday in March restaurants, pubs and cafes in Primrose Hill will be offering a special vegetarian or vegan option.